Distribution of the phone book plummeted 98 per cent after Telstra subsidiary Sensis started testing an opt-in system in the two cities in 2011. Just 26,000 copies were requested each year in Melbourne and 20,000 in Sydney, a spokesman confirmed.
Reckoner had its humble beginnings way back in June of 2013.
Founded by James Croft, along with Peter Wells and Anthony Agius they created what would go on to become one of Australia’s most highly regarded and award winning independent tech blogs.
With its uniquely Australian voice Reckoner is committed to offering a “no-holds-barred” approach to its writing. Beholden to no one but its audience. Reckoner’s goal is to remain completely transparent and honour the trust it’s built with its faithful readership.