Panasonic And The Death Of Plasma TVs

Can you look a consumer in the eye and say your LCD TVs are as good as your plasmas were?

“Well, they’re different, the technologies are entirely different, the characteristics of the TVs are different. Plasma delivered a certain kind of picture quality. Our LCD TVs deliver a different kind of picture quality from a different platform, and understanding those differences, I think we can say that our LCD TVs are outstanding and amongst the best in the business.”

A fascinating interview with Paul Reid of Panasonic Australia, by respected hack Patrick Avenell.