Apple from WWDC 2013:
iOS 7 started with a desire to take an experience people love and make it better. To make it even simpler, more useful, and more enjoyable — but still feel instantly familiar. The design of iOS 7 is beautiful because it’s all of those things. And it’s the start of a new chapter for iOS.
There is some pretty wild stuff going on here. I’ll be rounding up the best news from the day’s announcements, but in the meantime, make sure you click through and take a look at the videos.