{"id":6195,"date":"2017-06-28T11:28:21","date_gmt":"2017-06-28T01:28:21","guid":{"rendered":"https:\/\/reckoner.com.au\/?p=6195"},"modified":"2017-06-28T11:28:21","modified_gmt":"2017-06-28T01:28:21","slug":"pandora-is-shutting-down-in-australia-new-zealand","status":"publish","type":"post","link":"https:\/\/reckoner.com.au\/news\/pandora-is-shutting-down-in-australia-new-zealand\/","title":{"rendered":"Pandora is shutting down in Australia &#038; New Zealand"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium_large wp-image-6196\" src=\"https:\/\/reckoner.com.au\/wp-content\/uploads\/2017\/06\/pandora-768x447-1.png\" alt=\"\" width=\"768\" height=\"447\" \/><\/p>\n<blockquote><p>Pandora is pulling the plug on Australia and New Zealand, the only international territories where it operates, in an effort to focus solely on the United States.<\/p><\/blockquote>\n<p>Nominated generic Pandora fall-person had this to say:<\/p>\n<blockquote><p>&#8220;While our experience in these markets reinforces the broader global opportunity long-term, in the short-term we must remain laser-focused on the expansion of our core business in the United States&#8221;<\/p><\/blockquote>\n<p>Interestingly Pandora&#8217;s only non-US based service was in Australia and New Zealand, so effectively the move\u00a0shuts down their &#8220;global&#8221; service.<\/p>\n<p>It&#8217;s reported that Pandora in Australia had 5 million registered users back in March of this year however I doubt many of them were paying and even less have transitioned to their new streaming music service.<\/p>\n<p>Good luck to the retrenched 50+ employees across the ANZ\u00a0teams.<\/p>\n<p><span class=\"source-link\"><span class=\"source-link\">Source: <em><a href=\"http:\/\/www.billboard.com\/articles\/business\/7849103\/pandora-leaving-australia-new-zealand-markets\">Pandora Is Winding Down Operations in Australia and New Zealand | Billboard<\/a><\/em><\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"Pandora is pulling the plug on Australia and New Zealand, the only international territories where it operates, in&hellip;\n","protected":false},"author":16,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"link","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":"","csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[10],"tags":[94],"jetpack_publicize_connections":[],"reckoner_social_message":null,"_links":{"self":[{"href":"https:\/\/reckoner.com.au\/wp-json\/wp\/v2\/posts\/6195"}],"collection":[{"href":"https:\/\/reckoner.com.au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/reckoner.com.au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/reckoner.com.au\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/reckoner.com.au\/wp-json\/wp\/v2\/comments?post=6195"}],"version-history":[{"count":0,"href":"https:\/\/reckoner.com.au\/wp-json\/wp\/v2\/posts\/6195\/revisions"}],"wp:attachment":[{"href":"https:\/\/reckoner.com.au\/wp-json\/wp\/v2\/media?parent=6195"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/reckoner.com.au\/wp-json\/wp\/v2\/categories?post=6195"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/reckoner.com.au\/wp-json\/wp\/v2\/tags?post=6195"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}